Full System Table of Contents

This is the complete structural index of what’s included in The Home Services Marketing System. It’s provided here so you can validate scope before purchase.

System Index

Each item below represents a standardized base format intended to be duplicated and reused across services and campaigns, with structural decisions made once and applied consistently.

Many formats are labeled by common use case (e.g., “Free Estimate / Quote”), but the underlying structures are reusable and can be repurposed for any similar content type after initial setup.

Social Media

25 standardized social templates across core posting formats.

Single Post Templates (20)

  • Service Available — Square
  • Service Available — Portrait
  • Emergency / 24-Hour Service — Square
  • Emergency / 24-Hour Service — Story
  • Same-Day Service Available — Square
  • Now Scheduling / Book Today — Square
  • Seasonal Service Promotion — Square
  • Limited-Time Offer — Square
  • New Customer Offer — Square
  • Free Estimate / Quote — Square
  • Financing Available — Square
  • Maintenance Plan Promotion — Square
  • Before / After — Square
  • Customer Testimonial — Square
  • Technician Spotlight — Square
  • Licensed & Insured / Certified — Square
  • Ratings Snapshot — Square
  • Service Area / Neighborhood — Square
  • Community / Local Job Highlight — Square
  • Now Hiring — Square

Social Carousels (5)

  • Service Breakdown Carousel — Square
  • Customer FAQ Carousel — Square
  • Before & After Showcase Carousel — Square
  • Customer Testimonial Carousel — Square
  • Local Expert Tips Carousel — Square

Print

15 print-ready templates covering core home services marketing materials.

  • Service Flyer — Letter (8.5×11)
  • Service Flyer — Half Sheet (5.5×8.5)
  • Door Hanger — Service Callout (3.5×8.5)
  • Door Hanger — Emergency / Seasonal (3.5×8.5)
  • Service Postcard — 4×6
  • Service Postcard — 5×7
  • Seasonal Maintenance Mailer — 5×7
  • Job Site / Yard Sign — 18×24
  • Window / Vehicle Notice — 12×18
  • Business Card — (3.5×2)
  • Thank You / Review Request Handout — 5×7
  • Estimate / Invoice Stuffer — Half Sheet (5.5×8.5)
  • Referral Card — 5×7
  • Missed You / We Tried to Reach You — Half Sheet (5.5×8.5)
  • Job Complete / Next Steps Handout — Letter (8.5×11)

Email

10 email templates built for repeat campaigns (600px width).

  • Service Promotion
  • Seasonal Maintenance Reminder
  • Emergency Service Notice
  • Maintenance Plan Education
  • Review / Testimonial Request
  • Estimate Sent / Quote Follow-Up
  • Missed Call / We Tried to Reach You
  • Job Complete / Thank You + Next Steps
  • Maintenance Plan Renewal
  • Referral Ask (Post-Service)

Presentations

2 presentations (16:9) covering core service and plan explanation use cases.

  • Service Overview (16:9)
  • Maintenance Plan Explanation (16:9)

Documentation & Support

5 core documents defining system usage, standards, and troubleshooting.

  • System Overview & Quick Start (8.5×11)
  • How to Use This System in Canva (8.5×11)
  • Brand & Usage Standards (8.5×11)
  • Template Rules & Do’s / Don’ts (8.5×11)
  • Internal FAQ & Troubleshooting (8.5×11)

This table reflects the full system as delivered. No subscriptions. No required updates.

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